Have you ever watched one small thing happen and realized later it wasn’t small at all? That’s exactly what happened to me recently. I was at an event where there’s usually a full hot lunch, catered trays, real meals, the whole setup. But this time? Snacks from Costco. No catered lunch. Instead, there were: granola... Continue Reading →
Why Do Stock Futures Move Overnight? The Psychology Behind the After-Hours Market (and a Little Stranger Things Energy)
You shut down your laptop at 8 p.m. The market’s closed, dinner’s done, you’re half-asleep on the couch, then you glance at your phone one last time and see it: S&P 500 futures down 1.4% The regular market is asleep, but stock futures are throwing a midnight party in the dark. Why? Who’s even trading... Continue Reading →
Boycotts, Bubbles, and Beverage Battles: Coca-Cola’s Wobbly Walk Through 2025
You might think a global soda empire like Coca-Cola is untouchable. But 2025 is here to remind us that even carbonated giants can get a little fizzy under pressure. Let’s break down what’s bubbling beneath the surface: Coca-Cola just reported solid first-quarter earnings, but not without a few burps. On one hand, international sales fizzed... Continue Reading →
Tariffs, Trust, and Topo Chico: What Coca-Cola Teaches Us About Risk Management
Tariffs. Social backlash. Shifting supply chains. For Coca-Cola, the first quarter of 2025 has been anything but smooth. Yet, somehow, the company still managed to beat Wall Street expectations. How? The answer is a powerful lesson in risk management. Whether you're an investor, a small business owner, or just trying to make smarter choices with... Continue Reading →
What Kind of Investor Would You Be? A Case Study on Airbnb, Ethics, and Gentrification
Imagine this: you finally have enough money to buy a second property. It’s a small duplex in a popular city. One side is already rented to a long-term tenant. The other is empty. You have two choices: Rent it out long-term and make a steady, lower monthly income. List it on Airbnb and triple your... Continue Reading →
The Hidden Cost of Shopping: How Your Dollars Fund Causes That Work Against You
We live in a world where convenience is king. One-click orders, two-day shipping, "rollback" prices, it's all designed to make buying effortless. But there's a dangerous truth hiding under the surface: every time you shop, you're funding more than just your purchase. You're funding a machine. And sometimes that machine is building a world you... Continue Reading →
How My Values Shape My Investment Portfolio (Even in a Capitalist Economy) Part III
There’s a lot of talk these days about "voting with your dollars." In 2025, I made a public decision to say goodbye to Walmart, aligning my everyday purchases more intentionally with my values. That was a big step. But today, it gets even more real: I needed new water filters. Simple, right? Except the main... Continue Reading →
Why It’s So Hard to Boycott Walmart and Amazon (and What Most People Don’t Know) Part II
In 2024, I wrote an article about why I was saying goodbye to Walmart, a personal decision that reflected a bigger goal: aligning my dollars with my values. For me and my family, it wasn’t just about shopping anymore; it was about using our purchasing power consciously. Fast forward to today: I needed water filters.... Continue Reading →
Stock Futures and the Psychology of the Market: A Deeper Lesson for Young Investors
Learning to Read the Market's Mood Let’s say you already know the basics of stock futures: they’re contracts that let you agree today on the price of something tomorrow. Maybe you read our last article, Stock Futures 101: What They Are, Why They Matter, and What It Means When They Fall where we broke it all... Continue Reading →
Recession Survival Spending: How to Make Smart Money Moves When Every Dollar Counts
Surviving a Recession Without Losing Your Sanity When the economy takes a hit, everything changes, jobs become unstable, prices rise, and suddenly, the money that used to cover your bills and lifestyle doesn’t stretch as far. Maybe you’ve already felt this shift: Grocery prices keep climbing, so you’re buying fewer name-brand items. Gas is expensive,... Continue Reading →
