It's that time of year again ( the holidays), and as always, I've found myself looking at our first-ever serious investment that happens to be the Coca-Cola Company. There are stocks you buy for excitement, and there are stocks you buy to sleep well at night. Coca-Cola is the latter. It’s the kind of company that... Continue Reading →
The Difference Between Having Investments and Being an Investor
If you’ve ever spoken with a friend who talks about their “investments” as if they were possessions, trophies to be shown rather than living assets to be tended, you’re not alone. You can probably hear it in their tone: “I’ll be comfortable once I have some investments.” That sentence sounds harmless, even responsible. But underneath... Continue Reading →
The Over-Optimism Tendency: What Blogging (and Investing) Will Teach You the Hard Way
This evening, I put on some music and found myself rereading The Complete Investor by Tren Griffin, a book that distills the wisdom of Charlie Munger through the lens of rational decision-making. In Chapter 4, The Psychology of Human Misjudgment, Griffin brings up one of Munger’s most humbling ideas: the over-optimism tendency. It hit me... Continue Reading →
Why Do Stock Futures Move Overnight? The Psychology Behind the After-Hours Market (and a Little Stranger Things Energy)
You shut down your laptop at 8 p.m. The market’s closed, dinner’s done, you’re half-asleep on the couch, then you glance at your phone one last time and see it: S&P 500 futures down 1.4% The regular market is asleep, but stock futures are throwing a midnight party in the dark. Why? Who’s even trading... Continue Reading →
Warren Buffett, Berkshire, and the Brick Building Nobody Notices
A chance conversation outside a grocery store turned into a reflection on Warren Buffett, Berkshire Hathaway, and how true investors think long-term, even when the headlines get loud. In a world obsessed with fast gains and market drama, this post is about staying steady, trusting your strategy, and understanding why Buffett built something meant to... Continue Reading →
Stock Futures and the Psychology of the Market: A Deeper Lesson for Young Investors
Learning to Read the Market's Mood Let’s say you already know the basics of stock futures: they’re contracts that let you agree today on the price of something tomorrow. Maybe you read our last article, Stock Futures 101: What They Are, Why They Matter, and What It Means When They Fall where we broke it all... Continue Reading →
Why Dollar Tree Still Wins When the Economy Loses – Part III
Gas is five bucks a gallon. Rent just hit a new high. Your check barely covers groceries, and your kid's field trip just added another $30 to the pile. So you do what millions of Americans do when the math stops mathing: you head to Dollar Tree. You’re not the only one. When the economy... Continue Reading →
Why Procter & Gamble (P&G) and McDonald’s Will Still Sell in a Recession – Part II
You come home after a long day, toss your keys on the counter, and flip through the mail. You’re still feeling the weight of the market crash that’s been going on for weeks. The economy’s in a slump, layoffs are happening, and everyone is tightening their belts. You open your brokerage account, your stomach turns... Continue Reading →
Why Coca-Cola Still Sells in a Recession (Even When the Market Is Crashing)
The other day, you came home from work, kicked off your boots, and headed straight to the living room. The TV was already blaring, and you caught a glimpse of the red banner across the bottom of the screen: BREAKING NEWS – STOCK MARKET CRASHING. The Dow Jones was down 1,500 points. Your stomach dropped.... Continue Reading →
How Research Methods and Psychology Can Make You a Better Investor
Investing your money isn’t just about picking stocks and hoping they rise in value. It’s about making informed decisions, analyzing data, and understanding the psychological biases that could lead you astray. By combining research methods with an understanding of human behavior, you can make smarter, more rational investment decisions. Imagine this: you’ve done your research,... Continue Reading →
